TY  - BOOK
AU  - Muhlbacher, Hans
AU  - Leihs, Helmuth 
AU  - Dahringer, Lee
TI  - International  Marketing: A Global Perspective
SN  - 139781844801329
U1  - 658.83 
PY  - 2006///
CY  - Australia
PB  - Thomson
KW  - International  marketing  A Global Pperspective
N1  - Includes Index
ER  -