Aaker, David A. <br/><br/>
Advertising management / 

 - Englewood Cliffs, N.J. :  Prentice-Hall,  [1975] 
 - xvi, 612 p. :  ill. ; 
 - Prentice-Hall international series in management .
<br/><br/><label>ISBN: </label>0130159743 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>659.1 AAK