Hansen, Harry L., <br/><br/>
Marketing: text, cases, and readings. 

 - Rev. ed. 
 - Homewood, Ill.,  R.D. Irwin,  1956 
 - 940 p.  illus. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Mercadologia
<br/><br/><label>Dewey Class. No.: </label>658.8 HAN