TY  - BOOK
AU  - Bennett P. D
AU  - Kassarjian H. H.
TI  - Consumer Behavior
SN  - 0876921721
U1  - 658.8342BEN 
PY  - 1972///
CY  - United States Of America
PB  - Prentice Hall
KW  - Consumer Behavior
N1  -  include index
ER  -