TY  - BOOK
AU  - Chisnall, P. M.
TI  - The Essence of Marketing Research
SN  - 8120309081 
U1  - 658.83 
PY  - 1995///
CY  - New Delhi
PB  - Prentice Hall
KW  - The essence of Marketing Research
N1  - Includes Appendix and Index
ER  -