Dillon, William. R <br/><br/>
Essentials of Marketing Research 

 - New York  McGraw-Hill  1993 
 - xviii, 556p.  Ill,; 26cm 
<br/><br/> Include Appendix & Index 
<br/><br/><label>ISBN: </label>0 256 08112 3 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Essential of Marketing Research
<br/><br/><label>Dewey Class. No.: </label>658.83