Lewison, Dale M. <br/><br/>
Marketing Management: An Over View 

 - UK  Harcourt Brace & Company:  1996 
 - vii, 464p.  :ill. ; 23cm 
<br/><br/> Includes Index 
<br/><br/><label>ISBN: </label>0030981530 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.8