| 000 | 00643nam a22002177a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20220812135205.0 | ||
| 008 | 220812b |||||||| |||| 00| 0 eng d | ||
| 020 | _a9781121914018 | ||
| 040 | _cIFM Library | ||
| 082 | _a381.029 | ||
| 100 |
_aAreans W _93213 |
||
| 245 | _aContemporary Advertising and Intergrated Marketing Communications | ||
| 250 | _a14th ed. | ||
| 260 |
_aGlasgow: _bMcGraw Hill, _c2013 |
||
| 300 |
_aVI, 742p.: _bill.; chart, graph, photos and tables, 28cm. |
||
| 500 | _aIncludes Index | ||
| 650 |
_aAdvertising and Markerting _93214 |
||
| 700 |
_aWeigold M and Arens C _93215 |
||
| 942 |
_cBK _2ddc _n0 |
||
| 999 |
_c16069 _d16069 |
||