000 | 00428cam a2200157 i 4500 | ||
---|---|---|---|
020 | _a0130159743 | ||
082 | 0 | 0 | _a659.1 AAK |
100 | 1 | _aAaker, David A. | |
245 | 1 | 0 | _aAdvertising management / |
260 |
_aEnglewood Cliffs, N.J. : _bPrentice-Hall, _c[1975] |
||
300 |
_axvi, 612 p. : _bill. ; |
||
490 | 0 | _aPrentice-Hall international series in management | |
650 | 0 | _aAdvertising | |
700 | 1 | _aMyers, John G., | |
942 | _cBK | ||
999 |
_c16762 _d16762 |