Normal view MARC view ISBD view

Services Marketing: People, Technology, Strategy

Lovelock, Christopher

Services Marketing: People, Technology, Strategy - 5th ed. - New Delhi: Dorling Kindersley 2007 - xvi, 594p. ; ill.: 25cm

Includes bibiographical reference and Indexes

ISBN: 8177584502

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8

Print
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)