Customer Relationship Management: The Foundation of Contemporary Marketing Strategy
Barab, Roger J.
Customer Relationship Management: The Foundation of Contemporary Marketing Strategy - 2nd ed. - New York: Routledge, 2017 - vi, 449p.: ill.; 25cm
Include Notes and Index
9781138919525
658.812
Customer Relationship Management: The Foundation of Contemporary Marketing Strategy - 2nd ed. - New York: Routledge, 2017 - vi, 449p.: ill.; 25cm
Include Notes and Index
9781138919525
658.812