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E-business and E-commerce Management: Strategy, Implementation and Practice

Chaffey, Dave

E-business and E-commerce Management: Strategy, Implementation and Practice - 2rd ed. - Harlow: Prentice Hall/Financial Times, 2004 - xxvi, 589p.: ill.; 25cm

Includes Bibliographical References and Index

ISBN: 9780273707523

Subjects--Topical Terms:
E-businessElectronic commerceBusiness enterprises - computer networks

Dewey Class. No.: 658.872

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