Marketing Management (Record no. 12253)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00471nam a2200169 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131716830 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 ROT |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kolter, Philip [at all..] |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 13th edt |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | India |
| Name of publisher, distributor, etc. | Dorling Kindersley |
| Date of publication, distribution, etc. | 2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xivii,647p |
| Other physical details | :ill.;27cm |
| 500 ## - GENERAL NOTE | |
| General note | Include Glossary and Index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Philip Kolter,Kelvin Lane Keller,Abraham Koshy,Mithleshwar Jha |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
No items available.