Innovation in Marketing (Record no. 16385)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00425nam a22001337a 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 GEV |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Levitt T. l |
| 9 (RLIN) | 6574 |
| 245 ## - TITLE STATEMENT | |
| Title | Innovation in Marketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York |
| Name of publisher, distributor, etc. | McGraw- Hill |
| Date of publication, distribution, etc. | 1962 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | vii, 253P. |
| Other physical details | ill, 23cm |
| 500 ## - GENERAL NOTE | |
| General note | include index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Innovation in Marketing |
| 9 (RLIN) | 6575 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Non-fiction | IFM Main Campus Library | IFM Main Campus Library | Archival Collection | 09/21/2021 | 658.8 GEV | 0000011995 | 09/08/2016 | 02/19/2022 | Books |