Perspectives in marketing theory, (Record no. 16938)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00347cam a22001331 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8001 KER |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kernan, Jerome B., |
| 245 10 - TITLE STATEMENT | |
| Title | Perspectives in marketing theory, |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York, |
| Name of publisher, distributor, etc. | Appleton-Century-Crofts |
| Date of publication, distribution, etc. | [1968] |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv, 462 p. |
| Other physical details | illus. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Sommers, Montrose S., |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | IFM Main Campus Library | IFM Main Campus Library | 10/27/2016 | 658.8001 KER | 0000012003 | 10/27/2016 | 10/27/2016 | Books |