Marketing: A Complete Guide (Record no. 22094)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00364nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0-333-99437-X |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | McDonald, Malcolm |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing: A Complete Guide |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New York; |
| Name of publisher | Palgrave Macmillan, |
| Year of publication | 2003 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xxv, 556p.: ill.; 23 cm |
| 500 ## - GENERAL NOTE | |
| General note | Include Index |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Christopher, Martin |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Non-fiction | IFM Main Campus Library | IFM Main Campus Library | Work Room processing | 08/19/2025 | Purchasing | 658.8 McD | 0000030173 | 08/19/2025 | Books | ||||
| Non-fiction | IFM Main Campus Library | IFM Main Campus Library | Work Room processing | 08/19/2025 | Purchasing | 658.8 McD | 0000030172 | 08/19/2025 | Books |