Service Marketing: (Record no. 22156)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00437nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 978-1-266-28715-2 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Service Marketing |
| 245 ## - TITLE STATEMENT | |
| Title | Service Marketing: |
| Sub Title | Integrating Customer Focus ACross the Firm |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New York: |
| Name of publisher | McGrawHill, |
| Year of publication | 2024 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xxvi, 531p.: ill.; 25cm |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Zeithaml, Valarie A., Bitner, Mary Jo, Gremler, Dwayne D. & Mende Martin |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Full call number | Accession Number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Non-fiction | IFM Main Campus Library | IFM Main Campus Library | Work Room processing | 01/14/2026 | Purchased | 658.8 SER | 0000030471 | 01/14/2026 | Books | ||||
| Non-fiction | IFM Main Campus Library | IFM Main Campus Library | Work Room processing | 01/14/2026 | Purchased | 658.8 SER | 0000030473 | 01/14/2026 | Books | ||||
| Non-fiction | IFM Main Campus Library | IFM Main Campus Library | Work Room processing | 01/14/2026 | Purchased | 658.8 SER | 0000030472 | 01/14/2026 | Books |