Managing Brand Equity

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Material type: Text

TextPublication details: United States of America The Free Press 1991Description: vii,299p. :ill.; 24cmISBN:

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Holdings
Item type	Current library	Home library	Call number	Status	Date due	Barcode	Item holds
Books	IFM Main Campus Library Archival Collection	IFM Main Campus Library	658.827 AAK (Browse shelf(Opens below))	Available		0000029155

Total holds: 0

Includes index and bibliographical references