Advertising and Promotion: An Intergrated Marketing Communications Perspective

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Material type: Text

TextPublication details: New Delhi Tata McGraw Hill Education Private Limited 2010Edition: 7th edDescription: xxxiii, 1075p.: ill.; 25cmISBN:

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Holdings
Item type	Current library	Home library	Collection	Call number	Status	Barcode
Books	IFM Main Campus Library General Collection	IFM Main Campus Library	Non-fiction	659.1 BEL (Browse shelf(Opens below))	Available	0000028708
Books	IFM Main Campus Library General Collection	IFM Main Campus Library	Non-fiction	659.1 BEL (Browse shelf(Opens below))	Available	0000028706
Books	IFM Main Campus Library General Collection	IFM Main Campus Library	Non-fiction	659.1 BEL (Browse shelf(Opens below))	Available	0000028705
Books	IFM Main Campus Library General Collection	IFM Main Campus Library	Non-fiction	659.1 BEL (Browse shelf(Opens below))	Available	0000028707
Books	IFM Mwanza Campus Mwanza Teaching Center	IFM Main Campus Library	Non-fiction	659.1 BEL (Browse shelf(Opens below))	Available	0000028704

Total holds: 0

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Previous	659.2WIL Public Relations:Strategies and Tactics	659.1 BEL Advertising and Promotion: An Intergrated Marketing Communications Perspective	659.1 BEL Advertising and Promotion: An Intergrated Marketing Communications Perspective	659.1 BEL Advertising and Promotion: An Intergrated Marketing Communications Perspective	659.1 BEL Advertising and Promotion: An Intergrated Marketing Communications Perspective	659.1 JUG Advertising Management	659.1 JUG Advertising Management	Next

Includes Index